10 Tips to Increase Followers on Instagram

Want more Instagram followers but don’t know where to begin?

Some Instagram users choose to purchase followers or boost posts in an effort to get more visibility; however, these strategies are short-lived and may even backfire.

Instagram has more than 2 billion active users on the platform at this time, making it the social media network of preference for sharing photographs and videos.

Therefore, marketing on Instagram and having a large number of followers may increase a company’s exposure and visibility, which is beneficial for companies that want to communicate with the customers they are trying to attract.

Here are 10 tips to increase followers on Instagram. Each of these methods has been proven effective, from boosting likes to uploading high-quality photographs.

10 Tips to Increase Instagram Followers

#1. Plan & set a Content Calendar full of great ideas

When we are developing amazing content, our primary focuses are on the concepts, the delivery, and the optimization.

When we upload photographs and videos on an Instagram account belonging to a company or brand, this shouldn’t be any different from the usual.

It is vital to set aside some time to think of ideas for engaging content that are in line with the seasons, the holidays, the future events that your company will be hosting, and (most importantly) your overall traffic and sales goals.

Although, you still have the option of being spontaneous with your posting whenever an idea strikes.

However, rather than rushing around in a panic to come up with content, you may stay ahead of the game by keeping a library of ideas and a (tentative) calendar.

In addition, the frequency of your posts should be determined by the nature of your company and might range from multiple times per day to multiple times per week.

So, plan your Instagram posts and keep to them.

#2. Only Post Well-Composed Images & Videos

When publishing on Instagram, companies should only use photographs and videos of the finest quality.

By high-quality, we mean shots that are perfectly clear and don’t have pixels. Instagram is, first and foremost, a place to share and view visual content.

Businesses are not permitted to use fuzzy or partially cropped photographs.

Naturally, it is not necessary for it to be up to the standards of National Geographic. It only needs to be brought into sharp focus. A lack of engagement and, worse, a loss of followers is the result of posting content that is not up to par.

#3. Experiment With Different Filters & Dimensions

Even if you run a business, there’s no reason you can’t experiment with different dimensions and filters to add some spice to your work.

Indeed, it is recommended that you use content filters.

The more creative and unique your photographs are, the more probable it is that individuals will share them and follow your account.

Downloading an app that edits images is another option for improving the look of your photos. Feel free to experiment with landscape and portrait layouts in addition to the standard square format.

#4. Use Instagram Analytics To Feed Your Persona Research

You’ll get access to statistics that reveal the times of day when your audience is most engaged if you sign up for a business account on Instagram (which is free).

Make the most of that information to decide when to post.

Instagram also provides demographic information on its users, such as their ages, genders, and locations, which can serve as a starting point for further exploration into your target audience.

#5. Tag People In Your Photos Who Interact With Your Brand

It’s possible to get noticed by those who aren’t following you by tagging relevant accounts so that they see your profile in their tagged feed.

If you own a fitness center, you might take a group photo of your Body Pump clients after class and share it online, complete with captions and tags. Then it will appear in every one of their tagged feeds.

The post will be seen by their followers, who will then know about your studio.

Nonetheless, this strategy can be applied to a wide variety of different company and brand profiles as well.

It’s nice to give credit where credit is due and to tag people in posts when appropriate. It will eventually lead to a rise in your Instagram following and potential business opportunities.

#6. Optimize Your Instagram Bio With Branded Hashtags & CTAs

When you are trying to find new Instagram users, it is essential that your Instagram bio include branded hashtags, a link, and a call to action.

In this section, visitors can know more about you and your brand to decide if they want to stick with you.

Try not to come off as spammy or desperate. You should introduce yourself and explain why your followers should stick with you.

Keep this part up-to-date as necessary.

#7. Ask Questions In Your Posts & Include CTAs

The best way to get people interested in what you have to do is to ask them a question or push them to take some sort of action at the end of each post.

CTAs consist of items like:

Link in bio for further information.
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You can ask questions as well. This can help keep your audience engaged, demonstrate that you care what your audience wants to see, and provide your ideas for what to post in the future.

#8. Add A Link To Instagram To Your Website & Email

Make it easy for your current clientele to discover your Instagram by adding a button to your social media links or integrating material from the platform.

In addition to including a link to your personal Instagram account, you may include a link to your company’s Instagram account in your email signature.

You may also add your most recent Instagram photos and videos to your website by using a plugin.

This may be an excellent approach to market your new account to those who frequently visit your website, thus increasing the size of your following of potential customers.

#9. Run Contests & Campaigns To Increase Brand Reach

Contests and campaigns may be held once you have a solid following to draw in even more people to your page.

For example, by hosting an engaging Instagram contest, you may increase clicks to your website or purchases of your goods.

You can tell your followers to do things like, comment, or use a certain hashtag, or you can ask them to tag a friend.

#10. Look At What Your Competitors Are Doing

If you want to know how to obtain more Instagram followers, one good strategy is to examine what your rivals are doing and adopt some of their strategies.

By looking through their profiles, you can find new hashtags, influencers to contact, or other ideas to include into your own social media marketing.

Keep an eye on which of their postings are getting the most engagement, since it might give you ideas for your own profile.