Many say that the trends in websites come and go so you don’t have to pay too much attention to them and not waste your time, money and resources!
One day a big bold typography makes a big impact and the other day small fonts and minimalistic designs amazes the audience.
However, a good website is something that does its job, promotes your brand, showcases your brand values and is a real reflection of who you are!
Of Course it has to be functional and meet the technical web standards as well as audiences’ expectations!
This is where the web designs come into play. They allow you to meet current expectations of the audience and make the website look worthy of your audience’s time.
Let us see what are the biggest trends to watch to stay on the top of your A game!
1. Interactive Websites:
Modern technology (including web browser support capabilities) has vastly improved. As a result, we can see how this trend is gradually maturing into something extravagant yet significant and becoming an essential component of website design, such as a slide-out menu or mobile-friendliness.
Creating an interactive experience for your user has a solid ground. This is what the market expects from you. Interactive content is more likely to engage a visitor than any static content!
2. Low-Code Websites:
Previously, building a website was all about hiring a developer, conveying your thoughts and then getting it done. The biggest problem being, the website always turned out to be different than you had thought as the developer had technical knowledge but limited business knowledge so while he was good at providing the required functionalities, he might not be that good at providing the required look and feel and the user experience. Also these websites took lot of time
But now tables have turned. Anyone having relevant experience on no-code builder applications like wordpress, shopify and similar tools can build a website using their drag and drop functionalities. Thus, now someone who understands business and competitors can help you build the website with an attractive look and feel and amazing user experience. In addition to this this can be built in fraction of time taken by a developer who is building from scratch
3. Immersive 3D World:
This style entails creating an imaginary environment with abstract and occasionally ludicrous features. It has a distinct attraction and a significant impact on consumers, enticing them to immerse themselves in a glitzy world where they can escape mundane routines.
These projects are typically visually heavy. They contain a slew of dynamic effects and interactive elements that allow viewers to interact with the environment. Some have audio backgrounds and video elements that are merged.
4. Gamification:
Gamification is another big trend to adopt in your website. It makes things easy to understand and makes it less boring. Gamification is usually advised for educational websites where there is too much knowledge and no one wants to read long paragraphs. Gamification comes into play here!
The best part of gamification is, it not only includes games but game-like elements , mechanics and features to your website.
5. Minimalism:
Not everyone desires a showy website with bright colors and quirky animations. As a result, one of the top web design trends for 2023 is minimalism. Minimalist designs employ limited color palettes and as few design elements as essential to convey the message.
Although choosing a minimalist aesthetic has various advantages, you must pay special attention to the general balance of each design, as a huge amount of white space makes it clear when something is out of place.