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Many people who work in digital marketing are still unsure of what programmatic advertising actually entails. Programmatic ad buying is complex since it combines data science, automation, and machine learning. It is easy to get lost in the sea of acronyms and buzzwords that surrounds...

These days, “personal branding” is a well-known concept, and individuals often use it in the context of the marketing and commercial worlds. If you are someone who is taking the time to read this post, it is probably probable that you have been inundated with information on...

In this fast paced environment, it’s more crucial than ever to create imaginative strategies to distinguish your product or service from the competition where marketers are fighting for your prospect’s attention Here’s the intriguing part – video marketing may improve...